For over five decades, Nolo has stood as a pioneer in a field often considered too complex or costly for the average person—the law. In a landscape dominated by legal jargon, high attorney fees, and gatekeeping, Nolo has consistently championed one mission: to make legal information understandable, affordable, and accessible to all.
A Legacy Born From Need
Nolo’s story began in the late 1960s in the San Francisco Bay Area. Two legal aid attorneys, frustrated by the inability to serve the many hardworking individuals who didn’t qualify for free legal help yet couldn’t afford a lawyer, saw a gap that needed to be filled. In 1971, they took action—publishing their own DIY legal guides after being rejected by traditional publishers. This bold move led to the creation of Nolo Press, and with it, a new era of legal self-empowerment was born.
Demystifying the Law—One Guide at a Time
Nolo quickly became known for publishing books that broke through the wall of legalese. These were not just any legal books—they were written in plain English, crafted by experienced attorneys, and designed to guide everyday people through the “how, when, where, and why” of legal processes.
From divorce and tenants’ rights to estate planning and small business formation, Nolo gave individuals the tools to understand their rights and take action—without a law degree or a huge legal bill.
From Print to Digital: Adapting with the Times
Nolo didn’t stop at books. By the 1990s, the brand had expanded into legal software and launched one of the first consumer-facing legal websites. This platform provided an ever-growing library of free articles, legal forms, and interactive tools, helping users learn and act on a wide range of legal matters from anywhere, at any time.
By 2005, Nolo introduced a lawyer directory, bridging the gap between self-help and professional support. When DIY wasn’t enough, users could now easily connect with vetted attorneys who specialize in their particular issues—all from the same trusted platform.
Today’s Legal Toolkit: Comprehensive, Convenient, and Credible
Whether you’re:
- Creating a will with Quicken WillMaker & Trust
- Starting a business with Nolo’s LLC formation tools
- Buying your first home with a step-by-step essential guide
- Researching your options after a car accident or employment dispute
Nolo provides a full suite of legal resources—from books and software to articles and lawyer referrals—all developed by legal experts committed to clarity, accuracy, and accessibility.
A Trusted Voice in Legal Self-Help
Nolo has earned widespread praise across the legal and publishing industries. Frequently described as the nation’s premier publisher of do-it-yourself legal resources, it has built a reputation as a brand you can trust during life’s most complex moments. As one reviewer noted:
“When it comes to self-help legal stuff, nobody does a better job than Nolo.”
Built on Trust, Fueled by Purpose
At its core, Nolo is about more than just legal information—it’s about empowering people to make informed choices, navigate the system with confidence, and stand up for their rights.
From helping a tenant understand lease terms to enabling a family to write a will or guiding a small business owner through incorporation, Nolo is there—every step of the way.
Legal Help Shouldn’t Be a Luxury
The law touches every part of life, and Nolo continues to prove that you don’t need to be wealthy—or a lawyer—to understand it. In a time when legal costs continue to rise and information is often hidden behind paywalls, Nolo’s mission is more vital than ever.



